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Tutorial5 min readPublished on 9 April 2026

Selling with a QR code: at a market, in store, on a flyer

A printed square between your product and your customer's wallet. Nothing more.

Why the QR code is underrated

QR codes made a roaring comeback: everyone now scans them with the camera, no app needed. For a physical seller, it's the missing link between "the customer is in front of my product" and "the customer can pay right now" — even when you're busy with someone else.

At a packed market, the QR code works for you while you serve. The customer scans, pays, leaves — or orders for later pickup.

Which QR code for which use

  • Single product: the QR points to the product page with a Buy button. Perfect on a price tag.
  • Whole store: the QR opens your full storefront. Great on a window sticker or roll-up banner.
  • Conversational keyword: the QR pre-fills a DM ("Send TART"). Handy for reservations.

Print it cleanly (print-ready)

A pixelated QR won't scan. Export as vector (SVG) or high-resolution PNG, and aim for at least 2.5 cm per side for reading at 30 cm. Add a clear label under the code — "Scan to buy" — plus the product name and price.

An A6 layout with the code, the product photo and the price makes a clean stall card. Drop the same QR on your packaging: every parcel becomes an invitation to reorder.

Track what works

Add a source parameter to the encoded URL (e.g. ?ref=qr-market) to tell apart sales from the market, the flyer or the window. You'll know which surface deserves more prints — and which ones end up in the bin.

Frequently asked questions

Do customers need an app to scan the QR code?
No. The camera on recent smartphones (iOS and Android) reads QR codes natively. The customer installs nothing.
What is the minimum size for a printed QR code?
About 2.5 cm per side for reading at 30 cm, and larger if scanned from afar (window, banner). Always export as vector or high resolution.
Does the customer pay right after scanning?
Yes. The QR opens the product page or storefront with a payment button. Payment runs through your provider, and the money arrives directly with you.

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